Tag Archives: agile

Jon Norris on a 1950s approach to content strategy: The content marketing show 2013

Content strategy, , ,

Jon Norris, from the accountancy firm Crunch, look at some of the tired and tested processes that we could use for our content strategy.

  • We have more innovations that we could ever need, in the history of innovations, it’s all happening NOW.
  • Mature services like Twitter or Facebook open up their services via API to help their users and overcome platform silos.
  • After trying numerous workflow tools, Jon decided to use a whiteboard with post it notes – based on the agile Kanban board method
  • If your software methods aren’t working, burn them.
  • A note board can show instant visibility, reduce software costs and reduces time for planning and reporting.

Jon signed off by asking us to reconsider our software choices.

It was a simple message but well presented. I probably wasted hours of my life flitting from Google Drive to WordPress. Sometimes easiest is best.

User Centred Design and Agile: notes from UXPA UK event

General, , ,
The UXPA UK panel .

Last night, I attended another fantastic UXPA UK event hosted at Sapient House, London, to discuss agile in the context of user centred design.

As a content strategist I always find these events rewarding because content strategy shares many of the challenges faced by UX teams. We all want to champion user-centric content, hitting business objectives by bringing the users and clients closer to the design process. Plus, it’s always good to discuss the latest trends over a nice, cold beer!
Continue reading →

Agile, Lean UX and Content Strategy: London meetup

General, , , , ,


Last night I attended another London Content Strategy meetup session hosted by Jonathan Kahn and Richard Ingram at Google Campus.

The session kicked off with an excellent presentation from freelance agile and Lean user experience architect Sophie Freiermuth (aka @wickedgeekie) and was followed by a series of Gamestorming exercises to address key issues faced by the group when it came to deploying agile at work.

I’ve embedded Sophie’s presentation below and here are my notes…
Continue reading →