This Week: Content modelling, mobile strategy tips, boost your Google+ profile and perform and deliver a content strategy in ten minutes…
Greetings comrades. The second of my content strategy blog posts has just been published on GatherContent. This one’s a little cheeky – but still packed with tips I’ve learnt over the year.
As I always say, this is only one approach to content strategy so would love to get your feedback!
This week: a closer look at the travel industry, what semantic search means for content strategy, BIG CONTENT and lots of these ######.
This week: writing for semantic search, how to shape your proposition around real-time, free SEO tools and plenty of crap!
Writing Content for Users vs. Search Engines: Is There Still a Difference?
Doc Sheldon explains what Panda and Hummingbird means for SEO, what this means for keywords and semantic search.
This week: Looking at the differences between content strategy and content marketing, optimise your social media and a brand new series (possibly) of Game of Thrones…
This week: What Google Hummingbird means for your content, championing content in your team, top tips from Upworthy and keeping it simple with Gerry McGovern…
What Google Hummingbird means for your content
Obviously, with Google deploying their Hummingbird update last month, everyone is talking about how it will impact content. Here’s my top three articles explaining what this means for SEO and content marketing strategies:
Keywords, and #Hashtags, and Hummingbird! Oh My!
Google Hummingbird, and what it means for Online Marketers & SEO
Google Hummingbird: A Mobile Content Marketing Strategy Just Became Essential
Kate Kiefer Lee – Voice and Tone Live
If you haven’t heard Kate talk about Voice and Tone at Mailchimp then here’s your chance in this great keynote presentation from UX Thursday Detroit. And if you haven’t visited the www.voiceandtone.com site then get to it!
Sun online’s disastrous paywall start as traffic plunges by 62%
Oh dear, the knives are out on this one. It’ll be interesting to see how The Sun adapts its marketing campaign, after all, paywalls are all about the long-view.