This week I attended another of Tom Hewitson ‘s excellent  Content Lab sessions, this time looking at how creative writing exercises can feed into content design. Although Content Strategy/Content Design/ContentMarketing are fairly new disciplines, it’s already fairly easy to follow ‘established’ methods which may not break any exciting new ground. I know that might be controversial so I’ll let that one hang for a while… Anyway, at the session we had the wonderful Jacqui Loft

The UXPA UK panel . Last night, I attended another fantastic UXPA UK event hosted at Sapient House, London, to discuss agile in the...

A sketch from Content Strategy Forum 2013 © Ida Jackson As promised – here’s a useful collection of most the content strategy slides...