AI Search Visibility Optimisation - AIO, AEO, GEO!
If the title above sounds like a mouthful, it’s probably because, in recent months, SEO has become a confusing landscape of acronyms and thought leadership battles - so let's get some clarity!
Whether you call it AIO (AI Optimisation), AEO (Answer Engine Optimisation) or GEO (Generative Engine Optimisation), it's really just about identifying the problems that people are trying to solve and the queries they use. You could call it classic SEO - but on steroids!
Now, there are many useful tools out there to help with AI search visibility (Authoritas, Profound, AirOps etc.) but before you invest heavily in an AI visibility tool, make sure we connect so I can advise and help prioritise. From experience, many businesses are not aware of the low-hanging fruit that might be available to them. Also, it's never good to follow a list of AI-generated recommendations without an experienced eye giving them a once-over.
What to expect from an AI Visibility Service:
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Understanding your current visibility status against competitors for key queries
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Understanding your AI crawlability - how easy is it for LLMs to find and index you?
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Assessment of Topical Authority - are you communicating enough authority signals in your area of expertise?
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Ongoing monitoring and AI Visibility health assessments.
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Please let me know what your requirements and email me via me@stevenwilsonbeales.com
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