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Covering the Capital FM Summertime Ball 2014
I always get such a buzz covering live events for a couple of reasons: firstly, no matter how much you plan in advance, something always changes at the last minute and you have to adapt accordingly. Of course, this doesn’t mean PANIC, it just means PROBLEM SOLVING AT A RATE OF KNOTS – and that’s half the fun! Secondly, with the kind of analytics tools we have at our disposal, we get such an insight into what the audience actually want to consume that you can publish with conf

Steven Wilson-Beales
Jun 23, 20141 min read


What’s the secret of talk radio?
What’s this? Two blog posts in one day? Well, on Wednesday night I attended the Radio Academy’s excellent event ‘Who’s On Line 1? ‘ at London’s Gibson Rooms and I simply had to tell you about it. The event featured LBC’s James O’Brien and BBC Three Counties Radio breakfast presenter Iain Lee and offered a great insight into the popular phone-in format. Topics discussed included how they both started out in radio, what makes for a good radio conversation and why this form

Steven Wilson-Beales
Mar 27, 20142 min read


A short note on how wonderful it is to see Hitch Hiker’s back with us
Firstly, I just confess sincere apologies for not keeping my blog updated since taking up the role of Head of Editorial at Global Radio....

Steven Wilson-Beales
Mar 27, 20142 min read


Getting Engaged: Content, context, community and sex toys?
If you’ve ever wondered what a ‘Rock Box’ or ‘Squealer’ was, well, tonight was your night at the latest UXPA UK event hosted by Lisa Moore at City University campus. We heard from there great speakers on the topic of ‘Content, Context and Community’, presented to the mostly UX crowd but with a healthy contingent of content strategists now appearing in the ranks. Kudos to Lisa for getting more of us involved at these events. First up, Yelp London Director Alex Shebar on ‘Pu

Steven Wilson-Beales
Feb 21, 20144 min read
Why I moving to Global Radio as Head of Editorial
After working over a year as an independent content strategy consultant an opportunity came along that was too good to miss – managing...

Steven Wilson-Beales
Jan 21, 20141 min read


Colleen Jones on “Essentials for Evaluating your Client’s Content”
Gather Content organized a great webinar today with Clout author Colleen Jones . Here are my notes from the session: This webinar took from her forthcoming book ‘Does your Client’s Content Work’ due for release in 2014 It’s all about how to evaluate if your content is meeting your goals, having the right impact and affecting operational efficiency. Doing all this in a systematic way. The book will be featuring a new tool called ‘Content Works’ which will help content strate

Steven Wilson-Beales
Nov 7, 20134 min read


I’m speaking at Content Strategy Applied 2013!
Good news folks. I’ve been invited back to this year’s Content Strategy Applied to run a content strategy workshop. Here’s what you can expect to learn if you are coming to the event. I’ve been involved in the music industry for most of my career so it may not come as a surprise that my workshop is called ‘What the music industry has taught me about content strategy’. I’ll be talking about my approach to content strategy, the tools I use and what I’ve learnt over the last y

Steven Wilson-Beales
Nov 6, 20131 min read


My content strategy interview with Gather Content
Last week I drunk more coffee than I ever need to know, completing a particularly tricky content audit. Fear not, because Gather Content...

Steven Wilson-Beales
Nov 4, 20131 min read


Thoughts on my first year as a freelance content strategy consultant
Managing international teams remotely is harder than it seems. Oh yes. The industry might be celebrating the convenience of Skype,...

Steven Wilson-Beales
Sep 25, 20132 min read


Defeating the ubermensch – Dare Conference Party 2013
Karen McGrane at Dare Conference 2013 © Barbara Thompson Right now there’s a fantastic event happening in London called the Dare Conference – and it’s ace. Organised by Together , it’s all about developing those soft skills, like interacting with people, which you would normally consider secondary in your drive for technical excellence and that sparkling CV. It’s about risking more of yourself with others in order to create an environment where ideas can be shared and change

Steven Wilson-Beales
Sep 25, 20132 min read


My 23 awesome running tips for beginners
The North Downs – my training ground. Although this blog is all about content strategy, I thought I’d share with you another of my...

Steven Wilson-Beales
Sep 23, 20136 min read


User Centred Design and Agile: notes from UXPA UK event
The UXPA UK panel . Last night, I attended another fantastic UXPA UK event hosted at Sapient House, London, to discuss agile in the...

Steven Wilson-Beales
Sep 20, 20133 min read
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